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Why Is It Important To Find The One Best Way To Sell A Product?

 

There is one best way to sell a product. Find the best way. Then never deviate from it #note2self

It is important to know what is the best way to sell your product so you can save your marketing budget.

As it doesn’t make sense to invest your budget on marketing platforms or strategies if it doesn’t provide you with your RIO

In order for you to determine what is the one best way to sell your product you need to run a rapid experimentation.

Why run rapid experimentation?

No one knows what is the best way to sell your products as it depends on a lot of things.

  1. The type of product you have
  2. Who are your targeted demographics or audience
  3. Where are they coming from or where you can reach them

No one can just say do social media marketing as this works best, or do email marketing or any marketing strategies.

You don’t know what works until you validate them and that is through experimentation.

The faster you can run experiment the faster you can identify the strategy that works best for your business in selling your products or services

Is it important to know your audience or demographics?

Yes, it is very important as not everyone are interested and not everyone are fit with your product or services.

Imagine you are selling a shampoo that prevents hair loss and makes your hair shine,

Can you see sell this to bald people right?

How about you are offering website maintenance services, your target audience should be businesses or professionals that already have a website

Now if you do’t know your target audience you are going to waste a lot of resources trying  to convince people without hair to buy your shampoo and business to get your services when they don’t have a website to begin with.

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